Friday, December 18, 2009

Disney's Digital Future
By Edward Nawotka in Publishing Perpectives

Much has been made of the emergence of e-books for adults, but the real early adopters of digital technology aren't exclusively tech geeks but children. Anyone who has spent time with a teen, a pre-teen, or even a toddler, knows who quickly kids can adapt to something new and it goes without saying that e-books will be a big part of their lives.

The long held wisdom among publishers is that illustrated and picture books will be among the last titles to make the transition to pixels, since they require color-screen e-readers to fully translate into the new format. That said, earlier this year children's publishing juggernaut Disney made a bold step towards attracting an online audience now, despite the current limitations of the technology...
(read on ...)

When are E-books Appropriate for Children?
By Edward Nawotka

Let's be honest, no one really likes the idea of their child spending a lot of time in front of a television (unless it's on an airplane keeping them quiet). So is a computer screen all that different?

In today's lead story, Jeanne Mosure, Senior Vice President, Group Publisher, Disney Publishing Worldwide, discusses her company's move into digital e-books with the launch of Disney Digital Books.
(read on ...)

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