Thursday, May 14, 2015

Kobo Is Flying Southwest Airlines

Shelf Awareness

Kobo is partnering with Global Eagle Entertainment, a media and connectivity provider to the travel industry, and Bauer Communications to provide Southwest Airlines customers with complimentary access to hundreds of digital publications from Kobo's digital reading platform via the airline's inflight entertainment portal. 

The reading platform, which launched on May 6, includes full books and extended previews of top titles and new releases across all genres from numerous publishers.

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